Seamless Set Design
Clients Ameris Bank
Services Creative Installation
A studio shooting a series of commercials for their corporate client Ameris Bank required a custom-built set that was seamless, camera-ready, and on-brand to effectively communicate the benefits of the bank's financial products and services.
Rendering by Andrew Tucciarone
Chroma was referred by an employee of a local ad studio overseeing the commercial shoot. The discovery process involved understanding the client's specific requirements, including the need for a large-scale set that would visually represent Ameris Bank's modern and trustworthy image.
Some challenges included a quick turnaround required for the project and the logistical challenge of transporting the set to an offsite location, which Chroma effectively managed.
view of primed fabricated wall
Chroma provided creative development and fabrication services to design a seamless set that met the client's aesthetic and functional needs. The set design showcased modernity and trustworthiness, aligning with Ameris Bank's brand identity. Despite the tight timeline, Chroma successfully delivered a seamless set that was camera-ready and on-brand.
The set's visual appeal effectively communicated Ameris Bank's message, contributing to the success of the commercial shoot. The client measured success based on the timely completion and quality of the set, both of which were achieved.
This case study demonstrates Chroma's ability to deliver visually appealing set design for a commercial shoot, effectively communicating the client's brand message and meeting their expectations within a tight timeframe.
Experiential is insanely important right now and Chroma are some of the best in the biz!
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Andrew Tucciarone, LOOK LISTEN
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Experiential is insanely important right now and Chroma are some of the best in the biz! 〰️ Andrew Tucciarone, LOOK LISTEN 〰️
Video courtesy of Ameris Bank, Production by Look Listen Studios